So what can rival a Nike event that features its corporate employees fixing up your future office space and hanging out with Chicago Bears receiver Earl Bennett?
Try another Nike event two days later, complete with a star-studded cast and a fundraiser for Triple Threat! We’re blessed at Triple Threat to have such wonderful partners and friends at Nike. In late February, they held a Black History Month event at SuccezZ, an upscale shoe shop and clothing store owned by former NBA standout Bobby Simmons. The event featured nationally known writer and activist Scoop Jackson, General Manager of Nike’s Central Territory Reg Hamlett, renowned spoken word artist, activist and musician Malik Yusef, and Simmons.
At the event, Nike highlighted the accomplishments of African-American athletes who have helped shape the history of sport. On top of that, they introduced new, limited edition shoes that were auctioned off on site. Nike is giving the proceeds of the auction — along with artwork that was auctioned-off — to Triple Threat.
Our executive director, Caleb Luper, also spoke to the crowd of more than 100 people about Triple Threat and the impact Nike’s partnership leaves in the communities we serve.
All in all, an awesome event. Can’t thank our Nike peeps enough!